Eclairs

玫瑰海盐 / 怡口莲

Choclairs Rose Sea Salt

怡口莲2015玫瑰海盐口味产品包装设计。

用户调研/品类分析/竞品分析/视觉诊断/主视觉设计及包装落地


怡口莲是全世界知名的太妃糖品牌,怡口莲源自于英国。90年代中,怡口莲首次将太妃糖带到中国,并逐渐获得中国消费者的青睐。目前,怡口莲已经成为中国市场首屈一指的高端太妃糖品牌,是近几年糖果品类快速增长的品牌之一。


Expressing the Brand Essence Using Design is What Brings Brands Alive.

We are an independent branding studio and creative business partner for clients who are ready for extraordinary solutions.
To deliver such solutions we dig deep into a brand’s essence and values, clearly understand them, and then inject them into the design. This is the surest way to move beyond design for design’s sake and give consumers a brand that is both undeniably relevant and incredibly engaging.
Sure, it’s also a process by which we’ve been competing with world’s leading brands and won many respectable awards. But awards aren’t our goal. While they provide proof of our creativity, the appreciation of our works and offer credibility that comes from peer recognition, they are ultimately a means to acquiring ever more difficult challenges.
And that is ultimately what get’s us up in the morning:  the thrill of working with clients to try and tackle increasingly challenging branding problems that then lead to successful businesses for clients.
Intrigued?  Why not give us a shout today and see how we can transform your brand and your business.

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